How No-code Can Help Product Managers in Building Great Products

March 8, 2022
Vinay Agrrawal

Product Manager is not a single designation. It is an amalgamation of various titles, considering the diverse responsibilities a product manager must fulfill on a routine day. The product manager has to be a strategist, innovator, great communicator, organizer, financial planner, researcher, and so much more.

On a regular day, a product manager has to do the following tasks: 

  • Brainstorming with engineers, designers, and other stakeholders.
  • Analyzing metrics and interviewing customers to make the right product decisions. 
  • Planning, collaboration, and negotiation for incremental releases. 
  • A lot of feature triaging and prioritization while sticking to the product development timeline.
  • Onboarding and training of product management team members.
  • Team’s alignment with organization’s objectives.
  • Smooth team operations. 
  • Nil or minimal cost overruns.
  • Enabling an adequate flow of product-specific information within the organization.
  • Balancing all the above responsibilities seamlessly.

Doing all of these activities manually is impossible. The market is aware of this requirement and therefore stacks of technological tools are available for you to choose from. 

Can you pick up any of these tools to get the job done? Of course not, you have to pick the one that serves your specific needs. This is doable when you have a lot of insights into the capabilities of each tool.

Assuming the product managers don’t have the technical knowledge about coding, picking up the right tool among the available options would need some research.

Even if you manage to choose the right tools, it’s a struggle to switch from one app to another to carry out different functions. This is why the integration of data becomes a daunting task in such a tech environment.

The create/launch grind

Product managers across industries find themselves running against the clock to create and launch products that can bring the company and its vendors, employees, franchises, and other stakeholders together for seamless business operations. 

They are expected to solve complex problems within weeks, even though the product development process is long and painstaking.

This is because most product managers rely on the conventional method of product management, where they translate the business requirement into a product through the assistance of the engineering and design teams. 

In this, each iteration leads to changes either in product vision, design, architecture, UI/UX, et al, and it becomes the product manager’s job to coordinate for the same. Cost and time over-runs are normal in this setting.

There is a better way of doing this.

The alternative to the conventional method of product management emerged in the form of no-code technology a few years ago. Technically, no-code is not a new concept. It has been in existence for the last 40 years but came into the limelight around 5 years ago.

Role of a product manager in an organization’s growth

Gone are the days of manual labor. Today’s organizations rely on technology to handle repetitive processes to take advantage of speed and efficiency. This has made the role of product management teams crucial as they are responsible for the creation and upkeep of concerning the software.

Product managers are involved from ideation to the development of this software. They work closely with business operations, engineering, and marketing teams to bring the software to life. This includes conducting customer interviews, user testing, feature prioritization, roadmap planning, resource allocation, etc.

Their role does not end there but extends to defining, tracking, and comparing key metrics as well. In fact, this is one of the most critical parts they are involved in, as the organization won’t ever know whether they are on the right track if it is not for metrics comparison.

How no-code help product managers

No-code can help product managers in the following ways:

They have a dashboard 

Data is like oil for tech companies. Without data, product improvement is impossible. No-code platforms like Hubler enable you to can create intuitive dashboards on your own to compare data and draw insights about the app.

They become self-sufficient 

You know the product the best, and you should be free to work on the app. No-code platforms give you the power of complete autonomy over product creation and update processes.

Experiment all you want 

Perfect apps are the result of experiments, tests, and improvements. Since you have the autonomy to bring your ideas to life through no-code platforms, you can try different versions of apps and choose the one that resonates with users.

Updates on the cloud 

All the updated features of the app are available on the cloud so that you don’t have to coordinate with each user for updating their apps. Just send communication across the board and you are free to focus on your next product.

Time and cost-saving

Due to autonomy in creation, quick data generation, fast experimentation and testing, and auto-update, you tend to save a lot of time and cost.

Wrapping up

As a product manager, first address your security requirements, features, and scaling goals with the team before you start with a no-code platform. Because you are fully accountable for your and your customers’ data.

So explore your desired platform's library of available features, plugins, and integrations and make sure it can handle the job, and if needed, talk to a professional about what may or may not work.

But if you are sure no-code is the way to go, connect with us and talk to our team about your no-code requirements.

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